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What does it take to win B-Hive?

Posted 20th April 2011

Ever wondered what it takes to create a winning B-Hive campaign? We thought we'd share this year's winning advertising entry with you. 

To set the scene, if you want to recap on the brief that was set you'll find it here.

To give some context, the judges were particularly impressed by not only the overall concept, but also how this concept was applied across all forms of activity - from posters and outdoor, to tv, online and everything in between. The sheer volume of work that went into the campaign didn't go unnoticed either, but this is only relevant when there's a strong idea sat behind the work.

See the work here

Overall a brilliantly executed idea. Congratulations again to Cristina and Jessica.

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THE BRIEF IS HERE: http://t.co/zjMq0ifB3n Your mission B-Hivers, should you choose to accept it - is to WOW the judges with your cool ideas!

17:02 Dec 18th

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13:51 Dec 18th

We're abzzzolutely chuffed to announce a huge variety of award winning creative agencies on board for #BHive2015 Miss it, miss out! #careers

13:48 Dec 18th

B-Hive 2015 briefs are LIVE, find them here: http://t.co/SaA9tMZRJL Give it a whirl! 🐝 #PR #GraphicDesign #Digital #Advertising #Marketing

09:13 Dec 17th

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14:32 Dec 16th

RT @vital_tweets: Very chuffed to have @JTNC back with us in the studio. He's living proof that the whole @B_HIVE thing works :)

14:28 Dec 16th

More at twitter.com/b_hive